(Ebook free) Car Guys vs. Bean Counters: The Battle for the Soul of American Business
▲ Bob Lutz ▲
| #384286 in Books | Portfolio Hardcover | 2011-06-09 | 2011-06-09 | Original language:English | PDF # 1 | 1.00 x5.70 x8.30l,.90 | File Name: 1591844002 | 256 pages |
||3 of 3 people found the following review helpful.| Fair and accurate look at GM in the pre-bankruptcy era|By Jason|Bob did a good job capturing everything that happened at GM. I was a salaried employee there during those storied times Bob tells us about. Knowing a lot about the industry, and having left GM for Toyota, I feel Bob's take on Toyota's dominance was purely because of the undervalued Yen and little legacy costs.||“This book should be required reading for every young person who seeks a business degree. That applies equally to the current management of GM.”|—David E. Davis, Jr., former editor and publisher of Car and Driver||“This i
"It's time to stop the dominance of the number-crunchers, living in their perfect, predictable, financially-projected world (who fail, time and again), and give the reins to the 'product guys'...those with vision and passion for the customers and their product or service."
When Bob Lutz got into the auto business in the early 1960s, CEOs knew that if you captured the public's imagination with innovative car design and top quality craftsmanship, the money w...
[PDF.op81] Car Guys vs. Bean Counters: The Battle for the Soul of American Business Rating: 4.94 (676 Votes)
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You easily download any file type for your gadget.Car Guys vs. Bean Counters: The Battle for the Soul of American Business | Bob Lutz. I really enjoyed this book and have already told so many people about it!
